Data-Driven Decision Making: Internet of Behaviors (IoB) Market Insights for Sustainable Growth

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Technological advancements of big data analytics and IoB technology is a major factor driving market revenue growth

The global Internet of Behaviors (IoB) market size is expected to reach USD 3.087.86 Billion in 2032 and register a steady revenue CAGR of 6.3% over the forecast period, according to the latest analysis by Emergen Research. Stringent regulations on the use of Internet of Behaviors (IoB) in various industries and technological advancements of big data analytics and IoB technology are key factors driving market revenue growth.

The use and advancement of IoB technology are undergoing rapid progress, and the industry is witnessing emerging trends. Internet of Behaviors (IoB) refers to gathering data, which offers important information on client behaviors, interests, and preferences. Facilitated by this technology, Artificial Intelligence (AI)-driven solutions are gaining popularity for automating behavioral analysis, which are effective in identifying behavior patterns that might be challenging to detect manually. These can uncover valuable insights from extensive datasets, including customer preferences and potential security threats. In addition, wearable devices are also gaining traction as a viable alternative to traditional sensors for gathering behavioral data.

The report analyzes the leading players of the global Internet of Behaviors (IoB) market by inspecting their market share, recent developments, new product launches, partnerships, mergers, or acquisitions, and their target markets. This report also includes an exhaustive analysis of their product profiles to explore the products and applications their operations are concentrated on in the global Internet of Behaviors (IoB) market. Additionally, the report gives two distinct market forecasts, one from the perspective of the producer and another from that of the consumer.

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Competitive Terrain:

The section on the competitive landscape offers valuable and actionable insights related to the business sphere of the Internet of Behaviors (IoB) market, covering extensive profiling of the key market players. The report offers information about market share, product portfolio, pricing analysis, and strategic alliances such as mergers and acquisitions, joint ventures, collaborations, partnerships, product launches and brand promotions, among others. The report also discusses the initiatives taken by the key companies to combat the impact of the COVID-19 pandemic.

The leading market contenders listed in the report are:

Aware, Inc., ALTERYX, INC., Open Text Corporation, NICE, Mastercard, Riverbed Technology, Thermo Fisher Scientific Inc., CognitiveScale, Capillary Technologies and Sweet Analytics Limited

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Emergen Research has segmented the global Internet of Behaviors (IoB) market on the basis of type, application, end-use, and region:

Segments Covered in this report are:

  • Data Analytics and Processing Outlook (Revenue, USD Billion; 2019–2032)

    • Big Data Analytics
    • Artificial Intelligence (AI) and Machine Learning (ML)
    • Natural Language Processing (NLP)
    • Predictive Analytics
    • Pattern Recognition
  • Enterprise Size Outlook (Revenue, USD Billion; 2019–2032)

    • Large enterprises
    • Small Medium Enterprises (SMEs)
  • Application Outlook (Revenue, USD Billion; 2019–2032)

    • Personalized Marketing and Advertising
    • Healthcare
      1. Remote Patient Monitoring
      2. Fitness and activity tracking
    • Smart Cities and Urban Planning
      1. Traffic management
      2. Public safety
    • Workplace Monitoring and Employee Productivity
    • Educational Institutions
      1. Student Behavior Tracking
      2. Learning Analytics
    • Financial Services
      1. Fraud Detection
      2. Risk Assessment

The various regions analyzed in the report include:

  • North America (U.S., Canada)
  • Europe (U.K., Italy, Germany, France, Rest of EU)
  • Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)
  • Latin America (Chile, Brazil, Argentina, Rest of Latin America)
  • Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

Key Objectives of the Report:

  • Analysis and estimation of the Internet of Behaviors (IoB) Market size and share for the projected period of 2022-2030
  • Extensive analysis of the key players of the market by SWOT analysis and Porter’s Five Forces analysis to impart a clear understanding of the competitive landscape
  • Study of current and emerging trends, restraints, drivers, opportunities, challenges, growth prospects, and risks of the global Internet of Behaviors (IoB) Market
  • Analysis of the growth prospects for the stakeholders and investors through the study of the promising segments
  • Strategic recommendations to the established players and new entrants to capitalize on the emerging growth opportunities

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Emergen Research is a market research and consulting company that provides syndicated research reports, customized research reports, and consulting services. Our solutions purely focus on your purpose to locate, target, and analyse consumer behavior shifts across demographics, across industries, and help clients make smarter business decisions. We offer market intelligence studies ensuring relevant and fact-based research across multiple industries, including Healthcare, Touch Points, Chemicals, Types, and Energy. We consistently update our research offerings to ensure our clients are aware of the latest trends existent in the market. Emergen Research has a strong base of experienced analysts from varied areas of expertise. Our industry experience and ability to develop a concrete solution to any research problems provides our clients with the ability to secure an edge over their respective competitors.

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